Beauty on the Outside: LiaWear Interview

Salaams and Salutations Beautifuls,

Did you all follow Love HFW this year? Well they included sports wear this year. I WAS SOOOOO excited. Did I participate??...sadly no..but I'm thinking about doing so the next one this fall.

Back to the fashions during Hijabi Fashion Week there was only TWO sister that profiled swimwear as workout wear and it WASN'T LiaWear (sad inside). Check out *bluewendy* and *Kakikusukaberialan*. Of course there were lots of attempts to piece together workout wear. Most did a great job but its better to have something made for you that fits the activity you want to do, whether its swimming or zumba or yoga. Well we're so happy to have LiaWear!!!


Beautiful Ummah: What is the philosophy behind LiaWear?

LiaWear: GET ACTIVE. KEEP MODEST. LiaWear allows you to get in motion and take care of the body you have been blessed with. I want for modest women to experience life, not just sit on the sidelines. Being fit adds quality to your life and that is what I want for my sisters. Women who are already active have pieced together outfits. Women who are not, stay inactive. LiaWear offers sportswear and swimsuits as a solution for the woman who values modesty.

BU: Have you always had an eye for fashion?

LW: I have always had an eye and love for detail and quality. My strength is in garment construction, I love a well made garment and do my best to offer the same. When I was younger, my mother took me to different Muslim Fashion shows and I just loved the color, excitement and beauty of the designs.

BU: What types of products to you provide for your line?

LW: Currently, I offer modest swimsuits, coverups, jogging suits, long sleeve tunic tees, sport hijabs, yoga wear, and workout wear. Each design is custom made to the size and shape of the customer. I love collaborating with customers because the synergy usually produces a new design or a unique idea. This is how I now offer a nursing swimsuit and a water park swimsuit. I have been asked to design a horse riding outfit, too! Answering the needs of the modest woman is my service to community.

BU: What drives you to bring modest affordable fashions to American sisters?

LW: The fact that American sisters don't have everything they need in terms of clothing choices. I have traveled to Syria, Dubai and Yemen and there are choices available particularly in Dubai. If an American sister registered for an exercise class and needs to buy a long sleeve T-shirt that covers her, she should be able to so. The same if she needs a modest business suit for work, or a fancy dress for a party. One day I would like to offer all these clothing categories for my Muslim sister so that she can be free to express herself in every facet of her life without compromising her deen. Wouldn't it be nice to have the right modest outfit for any occasion already in your closet?

BU: What is your definition of beauty?

LW: Symmetry. I love when color, design detail, shape and size are all balanced.

Jazkallah Kheir Sister Latifa for participating. Check out Sister Latifah and LiaWear on FB here. Or email her for more info at liawear (at) gmail (dot)com. Size is NO problem. I actually have one cover up that I love. Soon to purchase swim suits for my kids. LiaWear also has LiaWear Prayer...also on facebook. Prayer garments for adults and kids.

B Beautiful!
Umm Amirah

Beautiful Ummah Trunk Show update....

Asalaamu Alaikum LADIES!!
Long time no TYPE...

All is well..life is just BUSY. Alhumdulillah for live, and Alhumdulillah for its busy-ness!

So I've done about 3 hijab tutorials in the past couple of month. Its been SOOO fun showing sister's different ways to wear hijab. Everyday, fancy, and with a little somethin' somethin' you know.

Below are a couple of the styles hijabs that BUTS carries.





I have two more hijab workshops before EID...staying busy.

The Hijab Threat

Salaams and Salutations Ladies,
I've been busy..too busy to blog. But know that I'm in the process of taking pics of garments I've already purchased. Waiting for new ones to come in the mail. I am also buying for the Beautiful Ummah Trunk Show. Lot of nice hijabs from the US and Malaysia will be coming in soon (excited!!)

While I was enjoying YouTube hijab tutorials and skimming over hijab blogs I came across this video on Hijab Style. The post there was about Rabia Z's documentary about the Hijab Threat. Hijab Threat?? (looks around like: who me?)

Evidentally people/the world is afraid of HIJAB? A 45 inch piece of cloth is scaring millions..hmm, that's a pretty powerful piece of cloth!! I mean there is the hijab ban in France and in Turkey. Talk of hijab bans in other European countries. I never KNEW cloth could be so...intimidating.

After seeing this video I understand the reason why there are SOOO many hijab/Muslim fashion bloggers and YouTube Muslimah out there. We NEED to be here to combat the crap others are throwing around about hijab/Muslims/Islam. UmmAminahHonest and I are working with Modern Mary on a collaboration event as we speak! Basically helping Muslimah's with the complete style: modest fashion, hijab and make up/skin car (for those who wear no make up).

So I can't WAIT to see Rabia Z's documentary. I'm sure I'll laugh, I'll cry and I'll shout a TAKBIR! or two.



B Beautiful,
Umm Amirah

Fit to a T...

Salaams and Saluations,

This is a new series I'm starting because I realized that I don't buy much clothes 'off the rack'. Do to size that does not conform to US numbers I tend to have clothes made to fit. So I have various shirts, skirts, abayas and overgarments that are made to fit my body.

Over the next couple of weeks I will be showcasing these made items along with the designers that made them.

Stick around.
Be Beautiful
Umm Amirah

Vela Scarves

Salaams and Salutations,
LONG time no post. Busy..that's the ONLY thing that can describe it.

Here is my VELA scarf post. I've been eyeing *wink, wink* VELA for a while. They are SOOO pretty to look at. Their hijabs come in various price points. Since these are my VELA scarves I picked the inexpensive ones. Now inexpensive does NOT mean low quality.

So I received my 3 VELA scarves very quickly after purchasing online.



Can I say they ARE lovely.

I plan on wearing one to an event this weekend..

Cat's Meow
This one is in honor of my Sorors Aliya K and Ameenah M-D...since they love animal print..lol.
Vintage Lavender
Lavender...well I'm a Gamma so...I couldn't resist. Pretty
A la mode
This hijab is lovely!! I mean its silky and really pretty.

VELA scarves has a tutorial for their hijabs. The hijab is simple and easy to follow. Try it..you might just like it.


B Beautiful,
Umm Amirah

MOOZ-lum and HFW

Salaams and Salutations,
I'm really STOKED!!! MOOZ-Lum comes out TODAY. DC is one of the 10 cities its being showed in for the next two weekends. UmmAminahHonest and I are going tonight to see it (O.O.T.D pics to come).

Speaking of outfits..Hijabi Fashion Week starts on Monday the 14th!!! Last year it was SOOOO nice to see modest takes on the themes of the day. Each and every ONE of us is different and so that means our STYLE is different. I LOVE originality. So check out the HFW promo and the participating blogs.



Follow HFW on FB

Have a spashing weekend!!

B Beautiful,
Umm Amirah

Make up rant...

Salaams and Saluations Beauties,

The other day...I look at my 'stash' and realized I have NO new make up *lesigh*.
No particular reason...besides the fact that moving is financially consuming.

So what am I leming?? hmmm

#1 Urban Decay Mattifying Powder
XXTheIslandBeautyXX from YouTube talked about the portability of it..and its JUST like MAC's prep and prime powder. I mean who wouldn't want a totalb

#2 Urban Decay I <3 NYC palette.
I KNOW ..do I really NEED another..the answer will ALWAYS be YES!!!

#3 NYX blush in Cinnamon and Angel
I've been lemming these for EVERRRRR!! Time to make them mine.

#4 NARS Sweet Revenge lip gloss

#5 Some more MAC brushes..



Enjoy this latest tutorial by XXTheIslandBeautyXX

B Beautiful!!
Umm Amirah